What I do · Research

Research: what's happening in your market, and what could come next

Desk-based, data-driven research into your market, your competitors, the regulations that affect you, the trends ahead and the people who might one day buy a business like yours. We agree the questions together, and the answers can help you grow or run more efficiently, working alongside any research or strategy people you already have.

What it covers

Questions research could answer

Your market

Where demand is growing, in your region or your sector, and which customers could be worth going after next.

Your competitors

Who else serves your customers, how they do it, what they charge and how they describe themselves.

Regulations

Which rules are coming that could affect you, what they mean in plain English, and when they take effect.

Trends

What's changing in your sector, from technology to buying habits, and what it could mean for the business.

Potential buyers

Who might one day buy a business like yours, and what they tend to look for.

For example

  • A manufacturer Which sectors are buying more of what we make?
  • A software company Who are our competitors winning against, and why?
  • An owner thinking about a sale What kinds of company have bought businesses like ours?

How it's done

If you already have people doing research or strategy, I can work alongside them: filling gaps, adding capacity, or taking on a question they don't have time for.

Your data stays yours: I use tools that don't train on your data.

  1. Public and official data first.UK sources such as Companies House, the ONS, gov.uk and the regulators, then company websites and published research.
  2. AI research agents for breadth.They cover more ground in less time than desk research alone.
  3. Every claim checked and sourced by me.Before anything reaches you, so you can see where each finding came from.
  4. Every finding dated.So you know how current it is.

What you get

A short, readable report or deck that answers the questions we agreed, with sources and dates. It can stand on its own, or feed straight into the next step:

Consulting

A growth plan, positioning or pricing built on what the research found.

Building

A tool or dashboard that keeps tracking it.

Advising

Board decisions made with the evidence in front of you.

Looking at a company as an investor? Independent due diligence sits under Advising.

Why me

Why me for this

500+

Research at scale, on the investor's side. At Notion Capital I reviewed more than 500 software businesses and led technical due diligence.

MSc

Formal research, with Distinction. My MSc dissertation was built on a systematic review of the published research and interviews with experts, analysed for common themes.

7,187 → 284

A research pipeline, built with the same AI team. It worked through Companies House data and company websites, with accuracy checks at every stage, narrowing 7,187 companies to 284 well-matched businesses.

See what the team has built

What happens next

A 30-minute call to agree the questions that matter to you. If research would help, we scope it together, with a clear price agreed up front. How it works